Wednesday, March 25, 2009

NPR sets ratings record

Good news for National Public Radio:

The audience for NPR’s daily news programs, including “Morning Edition” and “All Things Considered,” reached a record last year, driven by widespread interest in the presidential election, and the general decline of radio news elsewhere. Washington-based NPR will release new figures to its stations today showing that the cumulative audience for its daily news programs hit 20.9 million a week, a 9 percent increase over the previous year.

20 million listeners!!! Hmmmmm. Where have I heard that figure before? Oh yes! That is the figure that Rush Limbaugh always throws around claiming it as his listener base. But it turns out that the figure Rush uses may just be pulled out of thin air.

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