Thursday, June 23, 2005

Publicity stunt gone wrong

This is just too funny.

NEW YORK An attempt to erect the world's largest popsicle in a city square ended with a scene straight out of a disaster film - but much stickier.

The 25-foot-tall, 17 1/2-ton treat of frozen Snapple juice melted faster than expected Tuesday, flooding Union Square in downtown Manhattan with kiwi-strawberry-flavored fluid that sent pedestrians scurrying for higher ground.

Firefighters closed off several streets and used hoses to wash away the sugary goo.

The stunt might have worked if they had just used water with red food coloring. But I imagine the freezing point for the heavily sugared Snapple juice is a bit lower than they expected.

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